Why Do Mobile-Friendly Sites Matter?

Why Do Mobile-Friendly Sites Matter?

The main reasons why mobile-friendly sites matter are: Mobile-friendly websites benefit your customer, and in turn your business. These sites produce an average 75% higher rate of engagement (revenue, page views, etc.) per visit for mobile users. Mobile web use is exploding. By 2015, more Americans will access the web via mobile than desktop. Building [...]

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What Is a Mobile Website Anyway?

Many people think that a mobile website is a “miniature version” of their online/desktop website. This is a misconception. Having a Mobile Website means: Finding important information such as address and phone number in one click You can read the text easily without zooming or scrolling right and left Easy to navigate and click on [...]

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How Does Your Website Look On a Smartphone?

How Does Your Website Look On a Smartphone?

How does your website look on a Smartphone? What about on an iPad? If you’re thinking that you have no idea and that it doesn’t matter, well, think again! Smartphone and tablet use has been on the rise, and is increasing by leaps and bounds. A study by eMarketer showed that more than 60% of [...]

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My Site Shows Up On My Smartphone. That Means It’s Mobile-Friendly, Right?

Not exactly. Most sites will show up on a Smartphone, but unless they have been designed with mobile in mind they won’t provide a great user experience. A truly mobile-friendly site is tailored to the needs of mobile users and the capabilities of mobile devices:  The average online website takes too long to load on [...]

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Understanding Mobile Consumer Behavior

Here are a few Info-graphics from Google that describe mobile consumer behavior. Most notable: 94% of the people who own smartphones look for local information on their smartphones; 90% of those people take action as a result; 66% visit the business, either in-store or online, after a local search; 35% make purchases on thei smartphone; [...]

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What Are “QR Codes” and How Can They  Help My Business?

What Are “QR Codes” and How Can They Help My Business?

Mobile websites are often accessed when a customer sees an advertisement, a coupon or a flyer with your company’s details. To make it even easier for customers with a smart phone to get more information, you can create a QR (“Quick Response”) Code that points directly to your mobile web page. QR Codes are perfect [...]

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Is a Mobile Website Just  “Nice To Have”  Or a Necessity?

Is a Mobile Website Just “Nice To Have” Or a Necessity?

You might be thinking that a mobile site is just “nice to have” and not a necessity. Take a look at these statistics: As the use of mobile devices explodes, Google is automatically ranking businesses that have mobile website much higher if they have mobile optimized websites because they are always concerned with the “User [...]

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I Have a WordPress Website.  Can’t I Just Use a WordPress Plugin to Automate the Process?

I Have a WordPress Website. Can’t I Just Use a WordPress Plugin to Automate the Process?

Although there are some WordPress plugins out there that will display your online website on mobile devices, they are not able to do a really good job at converting all the elements, images and text to a Mobile format. There are too many plugins, extensions, image formats and code variables to create a mobile optimized [...]

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